Boosted or Busted? When to Put Paid Spend Behind Your Posts

Let’s face it – organic reach on social media isn’t what it used to be. With algorithms constantly shifting and competition for eyeballs fiercer than ever, knowing when to boost a post (and when to let it fly free) can make or break your content strategy.

If you’re a venue, bar or hospitality brand trying to get seen in busy markets, this one’s for you. Here’s how to know when it’s time to hit that “Boost” button and how to get the most out of it.

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Ella Doyle
WTF is NFT + METAVERSE + Web3?

Web 3 – also known as “Web3″ or “Web 3.0″ – is a term you may have heard thrown around a lot lately. It simply refers to the next iteration of the internet that promotes decentralized protocols and aims to reduce dependency on large tech companies like Youtube, Netflix and Amazon. But what is it, and why is it on everyone’s minds?

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Ella Doyle
Social Media Rules for Health Practitioners

Many health businesses don’t fully understand the strict AHPRA guidelines which apply to their social media accounts, so we’ve done the hard work for you, with a checklist to steer you away from murky waters.

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JC