Instagram has quietly reinvented itself. It’s now less of a photo app and more of a search engine and video platform. Over the past few months, updates have rolled out that change how your audience discovers you, engages with you, and even listens to you.
Here’s what’s new and how your business can turn those changes into an advantage.
Read MoreFeaturing your staff on social media is one of the most effective ways for hospitality venues to build trust, boost engagement and grow their brand. In this blog, we explore why showcasing your team matters and how to make it work for your venue.
Read MoreLet’s face it – organic reach on social media isn’t what it used to be. With algorithms constantly shifting and competition for eyeballs fiercer than ever, knowing when to boost a post (and when to let it fly free) can make or break your content strategy.
If you’re a venue, bar or hospitality brand trying to get seen in busy markets, this one’s for you. Here’s how to know when it’s time to hit that “Boost” button and how to get the most out of it.
Read MoreSocial media has become one of the most powerful tools for restaurants, cafes and bars to drive bookings, build loyalty and stand out in a crowded market. With new algorithm changes, shifting consumer behaviour and rising competition, here’s what hospitality venues in Australia need to know to stay ahead… and what they should be doing now.
Read MoreInstagram has rolled out major updates that will reshape how brands show up online. Two changes are leading the charge - Instagram content is now searchable on Google and the ability to follow hashtags is officially gone.
Here’s what it all means and how your business can stay ahead.
Read MoreBrand collaborations are partnerships between two or more brands that create content or products promoting both brands. Benefits include reaching new customers, creating unique content, and increasing social media engagement.
Read MoreA solid social media policy and strategy is crucial for companies that want to position themselves well for future laws and regulations and to protect their reputation and brand image.
Read MoreHow do AI and ChatGP fit into social media marketing? We break down the Pros and Cons here…
Read MoreWhether it's rewarding loyal customers or generating buzz around a new product launch, there are plenty of creative ways for brands to use NFTs for marketing purposes.
Read MoreMany businesses have claimed their Google Business Profile (GBP), but few are actually making good use of it. Read on to find out why it should be an integral part of your digital marketing strategy …
Read MoreWeb 3 – also known as “Web3″ or “Web 3.0″ – is a term you may have heard thrown around a lot lately. It simply refers to the next iteration of the internet that promotes decentralized protocols and aims to reduce dependency on large tech companies like Youtube, Netflix and Amazon. But what is it, and why is it on everyone’s minds?
Read MoreInsta has turned 10! Here’s a round-up of 10 of the things the Notorious I.G. has done to/for our society.
Read MoreMany health businesses don’t fully understand the strict AHPRA guidelines which apply to their social media accounts, so we’ve done the hard work for you, with a checklist to steer you away from murky waters.
Read MoreBuying gifts can be difficult at the best of times so we’ve hand picked some of our favourite spots around Brisbane to not only make your gift giving easier but more supportive of your local Economy.
Read MoreA Lizzo Guide to Unapologetically Living Your BEST Life.
Read MoreOur Top 5 Spots to top up your creative juices in NYC on our blog this month. If you're crossing the pond for work, play or maybe just in your #TravelEnvy dreams, head over to the link in our bio to get the Down Low on the best spots to check out.
Read MoreAnd our Creative Consultant works there… We get the scoop (#notsorry) from Lilli about living and working in NYC and the Museum of Icecream - 1 month in.
Read MoreEveryone needs the opportunity to take a step back from it all, whether that be your corporate job, the end of a degree or pivoting your start up that you’ve put your blood, sweat and tears into building.
Read MoreThe long and short of influencer marketing: what you need to know if you’re a business looking into influencer marketing and if you’re an influencer trying to connect with brands!
Read MoreAn insiders insight to working in Social Media + Digital Marketing during Mental Health Week 2018
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